Instagram ↗
BABYBOO Holiday dress, Paris — close composition
BABYBOO · Brand · 2025

BABYBOO Milan, Como, Paris.

BABYBOO BRAND 2025 EDITORIAL UGC 6 PHOTOS, 1 REEL Back to workBack
Brief

BABYBOO booked a three-shoot collaboration across autumn into winter 2025 — Milan and Como in September for the FW drop, then Paris in December for the Holiday capsule.

Two FW dresses photographed in Milan alongside other creators; a third shot solo at Villa d'Este on Lake Como. Three months later, the Holiday capsule framed across a long afternoon in Paris.

Process 04 STEPS · THREE CITIES
  1. 01

    Read the drops

    Two collections, two seasons. The FW pieces wanted Northern Italian light; the Holiday capsule wanted Paris in December.

  2. 02

    Find the rooms

    Milan in September alongside other creators; a solo afternoon at Villa d'Este on Como; Paris three months later. Each city pre-scouted, no rebuilt sets.

  3. 03

    Cut to the bone

    Edit each shoot for the strongest single frame. Each location carries its own weight on the feed.

  4. 04

    Hand off ahead of the drop

    Files delivered before each capsule went live. Speed is part of the work — content clears before the next collection moves.

BABYBOO FW dress, Milan — editorial frame
BABYBOO FW dress, Milan — second look

Colophon

Production notes
Direction
Daria Dombrovskaya
Brand
BABYBOO
Drops
FW and Holiday 2025
Locations
Milan, Como (Villa d'Este), Paris
Light
Available — September and December
Schedule
Three shoots across three months
Deliverables
6 photographs + 1 reel
Notes
Editorial dispatch, brand-side use
Direction

Three cities, three months, paced like an editorial.

Less continuous than a campaign — campaign-paced shoots tied to two drops, photographed where the collections felt at home. Milan and Como for FW; Paris for the Holiday capsule.

BABYBOO FW dress, Como — Villa d'Este grounds
BABYBOO Holiday dress, Paris — frame 1
BABYBOO Holiday dress, Paris — frame 2
BABYBOO Holiday dress, Paris — finale

BABYBOO Holiday, Paris — December 2025

Next cases

All work →

Like what you see? Let's talk.

Get in touch